Accolades include Double Gold at the 2020 San Francisco World Spirit Competition. Beginning with its Straight Rye Whiskey, Uncle Nearest is embarking on an. Uncle Nearest is the most awarded American whiskey of 20 to-date. In the near future, the brand-funded museum of Tennessee whiskey will open, pointing a spotlight on women and people of color in the industry that have been hidden from the history so far. Uncle Nearest restored the ‘blacks’ section of the segregated cemeteries of Lynchburg, adding a marble entrance, landscaping the grounds, and erecting a memorial to Green. The brand sponsors every one of Nearest Green’s descendants to go through schooling-permitted they keep their grades above a 3.0. Uncle Nearest is rewriting whiskey’s history to include people of color and women, and expanding Tennessee Whiskey’s identity far beyond its role as the liquid logo for the old boy’s club. The brand makes damn good Tennessee Whiskey-the awards rolling in confirm that-but the brand continues to turn its efforts to shining a light on the diverse past and present of the whiskey industry. Uncle Nearest is the first spirits brand ever to commemorate an African-American, and the first led by a black woman. Three years later, Weaver is the founder and CEO of a multi-million dollar whiskey brand dedicated to Green. Filtered through sugar maple charcoal via the Lincoln County Process, the Uncle Nearest Whiskey brand was created to honor the whiskey-making process of the. UNCLE NEAREST 1884 SMALL BATCH WHISKEY OLD FASHIONED COCKTAIL KIT 96. The results of this 100-percent rye mash bill, matured in used Uncle Nearest barrels before being bottled at 100-proof, keeps with our tradition of creating some of the most awarded whiskeys in the world. UNCLE NEAREST 1856 PREMIUM AGED WHISKEY and 1884 SMALL BATCH WHISKEY 108. Straight Rye Whiskey This was a lofty experiment that worked. Uncle Nearest was born when Fawn Weaver read that Green, a pillar figure in the history of Tennessee Whiskey, had almost completely disappeared from the current whiskey narrative. Historian and best-selling author Weaver began working to further bring the story to light. UNCLE NEAREST 1884 SMALL BATCH WHISKEY 49. Uncle Nearest Fawn Weaver founded Uncle Nearest Premium Whiskey, the USs best-selling. Uncle Nearest is the only Black-owned and operated liquor company tracked by the Beverage Information Group.Jack Daniels sits next to Nearest Green's son, George Green. Feb 18, 2023, 3:00 AM Fawn Weaver, the founder and CEO of Uncle Nearest Premium Whiskey. Other celebrity-backed brands are not majority-owned by their Black founders and investors, like LeBron James' Lobos 1707, Dwayne Johnson's Teremana, and Jay-Z's D'Usse cognac, of which he recently sold his majority shares for an estimated $750 million.Ĭelebrity aside, there are very few Black-owned liquor businesses in the US, fewer still owned by women. That means the brand has sold more bottles than Diddy's DeLeón tequila, which he co-owns with the beverage company Diageo. Uncle Nearest Premium Whiskey is the best-selling Black-owned spirit brand in the US, according to Neilsen data compiled by analytics firm 3-Tier Beverages and 2021 reports from the Beverage Information Group obtained by Insider. But one company has eclipsed some of the biggest names in the industry without Hollywood backing. Stores and prices for Uncle Nearest 1884 Small Batch Whiskey, Tennessee tasting notes, market data, where to. It often indicates a user profile.įor many liquor brands, it takes star power to sell bottles, whether through a celebrity founder like George Clooney or a brand ambassador like Alicia Keys. Account icon An icon in the shape of a person's head and shoulders. A Wine and Liquor (Spirits) store located in 2616 Broadway, New York, NY 10025.
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